
Scott Hall
Aug 17, 2026
Trivia Question❓Belmar wasn't always called Belmar. The borough was incorporated in 1885 under one name, briefly renamed again just four years later, and only settled on "Belmar" in 1889 (officially becoming a borough in 1890). What was the town's original 1885 name, and what does "Belmar" mean in Italian? Answer at the bottom of the newsletter |
Historic Village Allaire offers an immersive window into 19th-century life along the Jersey Shore, captivating residents and tourists alike.
This beloved living history museum goes beyond exhibits, allowing visitors to engage hands-on with history.
Guided by volunteers in period dress, guests explore lively streets, step inside the old blacksmith shop, and witness the artistry of metalwork up close. Read More... |
Upcoming Events |
Outdoor movie night is returning to Belmar Beach, bringing renewed excitement to the New Jersey Shore this summer.
Every Wednesday evening from July 1st, 7th Ave Beach will transform into an open-air theater as families and friends gather for films under the stars.
The event’s seaside setting, complete with the scent of salt air and soothing ocean waves, offers moviegoers a truly unique experience just steps from the water. Read More... |
The New Jersey Shores community is anchored by a trusted animal shelter committed to the well-being of both pets and their owners.
This season, pet adoptions are on the rise, with many families eager to welcome new companions into their homes.
Visitors can meet adoptable dogs and cats Tuesday through Sunday from 1 to 4 pm, though official meet and greets require an approved application and scheduled appointment for the best match. Read More... |
Business Spotlight |
A modern American restaurant is making waves in the heart of Point Pleasant Beach, bringing a fresh culinary energy to the New Jersey Shores.
Located within the historic Gottlieb Building, this dining spot blends innovation with over a century of local tradition.
Inside, polished woodwork and artistic lighting create an intimate retreat from the boardwalk rush. Read More... |
Photo of the Week |
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💡 Answer to Trivia Question: Belmar was originally incorporated in 1885 as "Ocean Beach" borough. It was briefly renamed "City of Elcho" in April 1889, before settling on "Belmar" just weeks later in May 1889 (formally becoming the Borough of Belmar in 1890). "Belmar" comes from the Italian for "beautiful sea." |





