New businesses jersey shore launching in New Jersey Shores

As 2026 unfolds, the Jersey Shore is set to welcome a wave of new businesses, offering residents and visitors alike fresh dining and entertainment options.

 

Asbury Social is poised to revitalize the former Asbury Festhalle & Biergarten space in Asbury Park. This upcoming steakhouse and seafood restaurant will feature a rooftop area, providing patrons with stunning ocean views. The establishment aims to become a central hub for both locals and tourists seeking a premium dining experience.

 

In Howell Township, Asbury Ale House has expanded its reach by opening a new location on US-9. Having soft-launched in December 2025, this venue offers a diverse menu of food and drinks, available by reservation. It's quickly becoming a favorite spot for gatherings and casual dining.

 

Ship Bottom is set to spice things up with the arrival of Broadway Hot + Honey Chicken. Founded by a Manasquan local inspired by Nashville's hot chicken flavors, this eatery plans to open its doors in 2026, bringing its renowned spicy chicken dishes to the area.

 

Fitness enthusiasts in Wall Township can look forward to Burn Boot Camp, a franchise offering 45-minute workout sessions, personal training, and complimentary childcare. This facility aims to foster a supportive community focused on health and wellness.

 

The transformation of Monmouth Mall into Monmouth Square in Eatontown is underway. This open-air market will feature 1,000 luxury apartments and a variety of businesses, including Prince Street Pizza, Cava, Van Leeuwen Ice Cream, Offshore Coffee, and Strong Pilates. The development is expected to open sometime in 2026, offering a blend of retail and residential spaces.

 

Pickleball enthusiasts will be thrilled with the upcoming Pickleball Kingdom in Marlboro. While specific details are yet to be announced, this complex promises to be a premier destination for the rapidly growing sport.

 

Freehold is set to host ParkStage, a new outdoor entertainment venue at the East Freehold Park Fairgrounds. With over 3,500 seats, it will feature live music, comedy shows, and large events, enriching the local cultural scene.

 

In Asbury Park, Tandem Movement is scheduled to open in the winter of 2026. This fitness studio emphasizes community and offers guided classes, hot mat Pilates, strength and conditioning resources, hot yoga, and dance cardio classes.

 

Long Branch will see the opening of The Beach Club at 28 Centennial Drive. This establishment aims to blend laid-back beach vibes with offerings like lattes, matcha, fresh juices, and a curated selection of unique finds.

 

Additionally, Alex's Pizza, a popular Philadelphia-area establishment, is planning to open on the Ocean City boardwalk in the spring of 2026. Known for its thin-crust, red-sauce-swirled pies, this pizzeria will occupy the former Pizzeria Eataly space between 12th and 13th Streets.

 

These developments reflect the dynamic growth and evolving landscape of the Jersey Shore, promising exciting new experiences for all.